Pro Forma Invoice - During the initial export transaction, we will utilize the pro forma invoice.

Pro forma financial statements and budgets marketing budget selling expense

Actual selling expense 6/30/2004 $0

Projected selling expense 6/30/2005 $450,000 advertisement promotion expense

Actual advertisement expense 6/30/2004 $0

Projected selling expense 6/30/2005 $150,000 distribution expense

Actual distribution expense 6/30/2004 $0

Projected distribution expense 6/30/2005 $104,000 product cost

Actual product cost 6/30/2004 $0

Projected product cost 6/30/2005 $4.50

Pro forma annual profit and loss statement (first year and fifth year)

Projected profit and loss statement 6/30/2009 $235,000

Projected profit and loss statement 6/30/2009 $340,000

PERIOD ENDING 27-Dec-03 28-Dec-02 29-Dec-01

Total Revenue 207,945 215,355 186,783

Cost of Revenue 85,606 88,367 81,693

Gross Profit 122,339 126,988 105,090

Operating Expenses

Research Development

Selling General and Administrative 106,469 115,320 93,653

Non-Recurring

Others

Total Operating Expenses

Operating Income or Loss 15,870 11,668 11,437

Income...

(2004). Company Overview. Retrieved December on 10, 2004, at http://www.bostonbeer.com/phoenix.zhtml?c=69432&p=irol-overview
Durgee, Jeffrey F., Gina Colarelli O'Connor, and Robert W. Veryzer. "Translating values into product wants." Journal of Advertising Research Vol. 36 (1996).

CIA World Fact Book. (n.d.). Argentina. Retrieved December on 10, 2004, at http://www.cia.gov/cia/publications/factbook/geos/ar.html

Yahoo Finance. (2004, December 9). Boston Beer Company. Retrieved December on 10, 2004, at http://finance.yahoo.com/q/is?s=SAM&annual

Marketing